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Blue Ocean Strategy creators ranked #2 in World Top 50 Thinkers

Announcement posted by Berg Consulting Group 15 Nov 2011

Prof Kim & Prof Mauborgne recognised as no 2 great management thinkers of 2011
The creators of Blue Ocean Strategy and authors of the best selling book of the same name were awarded this week with number 2 ranking in Worlds Top 50 Thinkers.

The criteria for selection includes originality and practiciality of ideas,
rigour of research, impact of ideas, international outlook, business sense and loyalty of followers.

Blue Ocean Strategy is the new international benchmark in transformational strategy. It helps organisations break away from the limitations of traditional strategy which is competitor focussed and discover competitor free blue oceans. It helps organisations create leaps in value for customers and the business making the competition irrelevant.

Blue Ocean Strategy is practised in Australia. The UCSI Blue Ocean Strategy Australia office is located in Melbourne with accredited affiliates and practitioners located across Australia.