The PRWIRE Press Releases http:// 2010-03-13T08:36:04Z Why Jake can't fake it any longer 2010-03-13T08:36:04Z why-jake-can-t-fake-it-any-longer-4 Jake Gyllenhaal, the beefed up star of Prince of Persia and Brothers , has a new take on life and career. ABC adjusts its set-up for the new digital age 2010-03-12T08:00:03Z abc-adjusts-its-set-up-for-the-new-digital-age Despite criticism that it is becoming too competitive, the ABC will flex its digital muscles in coming months by embarking on its largest internal management restructure in four decades. Sunday TV: The Good WIfe 2010-03-12T00:18:04Z sunday-tv-the-good-wife The characters are engaging and the plot has enough subtlety and moral dimension to make it eminently watchable. Why Jake can't fake it any longer 2010-03-12T00:18:03Z why-jake-can-t-fake-it-any-longer-3 Jake Gyllenhaal, the beefed up star of Prince of Persia and Brothers , has a new take on life and career. Why Jake can't fake it any longer 2010-03-11T22:54:02Z why-jake-can-t-fake-it-any-longer-2 Jake Gyllenhaal, the beefed up star of Prince of Persia and Brothers , has a new take on life and career. ARM launches DS-5 Development Tools for ARM Linux-based Systems 2010-03-11T22:51:31Z arm-launches-ds-5-development-tools-for-arm-linux-based-systems ARM [(LSE: ARM); (Nasdaq: ARMH)] announces the launch of the Keil™ Development Studio 5 (DS-5) Application Edition. DS-5 is a software development tool suite which simplifies the development of Linux and Android native applications for ARM® processor-based systems, reducing the learning curve and shortening the development and testing cycle.<br />DS-5 Application Edition features an Eclipse-based project manager with support for multiple workspaces and projects, and powerful C/C++ and assembler code editing functions. It also includes a fully featured Linux application debugger with detailed graphical views and processor control mechanisms, and a fast model of an ARM Cortex™-A8 processor-based SoC for rapid ARM Linux development without the need for any hardware target.<br />DS-5 is preconfigured to support popular development boards including the OMAP35x processor-based BeagleBoard and Texas Instruments Incorporated (TI) OMAP35x evaluation module. DS-5 automates downloading applications and libraries to the target's file system, starting them and connecting the debugger, which enables developers to focus their effort on analyzing and fixing their code. DS-5 Application Edition also includes two Linux example projects, the Gnometris application and the Libgames-support shared library.<br />"The industry-standard Eclipse design environment enables the integration of plug-ins from several tool vendors into a single framework. Eclipse-based tools such as DS-5 help us be more efficient when developing software for our multi-architecture automotive devices," said Carol de Vries, R&amp;D manager automotive, NXP. "We gladly continue to collaborate with ARM by providing valuable use cases, requirements and feedback on their development tools".<br />"With development platforms ranging from the low-cost BeagleBoard to the full OMAP35x EVM, open source enthusiasts can harness the capabilities of the DS-5 Application Edition to start designing inventive ARM Linux systems easier and faster," said Jason Kridner, open platforms principal architect, TI.<br />"ARM is committed to providing our Partners with the tools required to easily and rapidly develop optimized ARM processor-based products," said John Cornish, EVP and GM, System Design Division, ARM. "DS-5 represents a significant addition to our Keil tools portfolio and has been designed specifically for developers wishing to develop Linux applications for ARM processor-based systems."<br />DS-5 Application Edition is the first of three planned DS-5 editions. It supports Linux and Android native application development with a GNU compiler optimized for ARM Linux and an Ethernet or serial connection to the target. Future editions will include kernel and driver debug and trace, and the highly optimizing ARM Compiler.<br />The DS-5 Application Edition is available for download today from www.keil.com/ds5 as a free trial until 30 September 2010. Why Jake can't fake it any longer 2010-03-11T22:18:03Z why-jake-can-t-fake-it-any-longer-1 Jake Gyllenhaal, the beefed up star of Prince of Persia and Brothers , has a new take on life and career. Why Jake can't fake it any longer 2010-03-11T22:00:04Z why-jake-can-t-fake-it-any-longer Jake Gyllenhaal, the beefed up star of Prince of Persia and Brothers , has a new take on life and career. Chocolate with no calories for Easter 2010-03-11T21:05:34Z chocolate-with-no-calories-for-easter   Media Release Chocolate with no calories for Easter   Ripple has brought a new twist to indulging in chocolate this Easter.   This mobile day spa has introduced the decadent chocolate massage, bringing lashings of chocolate to clients while leaving the calories at the door.   The massage uses warmed chocolate oil from head to toe to melt away stress and relax muscles, providing the ultimate in decadence without the guilty afterthought.   As Ripple comes to you, clients can then snuggle up afterwards without having to travel anywhere.   Ripple’s Managing Director, Alison Shaw, travels the world to bring back rare styles of massage and beauty techniques that are not found anywhere else in Australia. Ms Shaw said she was inspired to create the chocolate massage after discovering the technique in a small day spa in Barcelona, Spain.   “Although I couldn’t speak Spanish, and the therapists could not speak English, I recognised one of the words on their menu that is universally recognized by all women…chocolate!” said Ms Shaw. “It was such a divine experience that I decided to adapt the technique used that day in Barcelona to provide our clients in Australia with a truly decadent massage experience, infused with the rich sense of chocolate,” she continued. The 2hr Chocolate package for $195 includes: • Full body aromatherapy massage with warmed chocolate oil<br />• Foot reflexology massage <br />• Peppermint and lime scented foot soak and foot scrub<br />• Organic green clay and cucumber cleansing face mask, hot steamed towels, nourishing moisturiser<br />• Chocolate Lotion and gift of chocolates<br />• Full body exfoliation to polish your skin with walnut, tangerine and lime scrub   Ripple provides a unique mobile day spa service to women, men and couples throughout the Gold Coast, Mt Tamborine, Brisbane, Sunshine Coast, Byron Bay, Melbourne, Yarra Valley, Dandenongs, Geelong and Mornington regions. Professional therapists are on hand to visit your home or hotel room and tailor your individual experience – allowing you to relax and unwind in the comfort of familiar surroundings.   Clients can indulge in an abundance of massages including the Russian, Hot Stone and Sea Shell Massage, and tailor packages for men, women and couples. Ripple also offers a wide range of luxurious beauty treatments such as exfoliation and heavenly facials.   For more information on Ripple or to make a booking please phone 0438 567 906 or visit the website www.ripplemassage.com.au   -Ends-  For more information contact - Alison Shaw - twitter | rippleali - facebook | ripple.ali 0434 991 879 alison@ripplemassage.com.au www.ripplemassage.com.au CoPilot Live iPhone Navigation app updated with new features 2010-03-11T18:27:27Z copilot-live-iphone-navigation-app-updated-with-new-features The latest updates to ALK Technologies’ CoPilot Live Australia and New Zealand iPhone satellite navigation app has been approved by Apple and is now available from the App Store. Available free for existing customers, and to buy new for just $59.99, the updated app adds a new way to share your journeys through in-app Facebook status updates. Now you can let friends know where you are, where you are going and even what music you are listening to on the way. The update also brings adjustable music volume settings. One of the most frequently requested features made by CoPilot Live iPhone customers, it allows you to mute or dim music while receiving a voice instruction. Michael Kornhauser, Managing Director of ALK Technologies, said “We are constantly working to develop new and innovative features for CoPilot Live in response to customer feedback. This latest update expands CoPilot Live’s connected services, making it easy to share your journeys with your Facebook friends without having to leave your navigation app.” The updated iPhone app provides full turn-by-turn navigation throughout Australia and New Zealand, complete with voice-guidance, automatic route calculation and detailed 3D street maps. CoPilot Live’s maps are stored on-board the iPhone, eliminating per-trip map downloads and reliance on the mobile internet for navigation. The app is available for a one-time fee of $59.99 for lifetime use. <br> For images, review samples and more information about CoPilot Live for iPhone, contact: bridie@kinetics.com.au or telephone +61 (0)2 9212 3848. <br> About ALK ALK Technologies has been developing innovative mobile navigation and transportation technology solutions since 1979. Find out more at www.copilotlive.com You can also follow CoPilot Live online: Twitter, CoPilot Live blog, Facebook, YouTube, and Flickr. Media Contacts: Bridie Gaynor Kinetics bridie@kinetics.com.au +61 (0)2 9212 3848 Kenny McGilvary Kinetics kenny@kinetics.com.au +61 (0)2 9212 3848 Social engineering: Deceiving people, not machines 2010-03-11T17:33:22Z social Social engineering is extremely pervasive and frequently effective… · Security experts easily convinced workers to reveal their passwords in exchange for a free pen. · Over half the computer users questioned in a recent AVG survey had received phishing emails. <BR>Cyber criminals are often portrayed as technical geniuses plying their trade through the use of deviously complex computer code. While there is some truth to this, gaining access to a computer can be as simple as fooling someone into a revealing a password. This tactic of exploiting the "human aspect" of computer use is known as "social engineering" and is widely recognised as one of the most effective techniques used by cyber criminals. "Human beings are often the weakest link in the security chain," warns the US government advice site Stay Safe Online. "Criminals and con artists know this and exploit it. Learn how to spot the tricks they use." It’s Easy to be Fooled <BR> Things to look out for include such simple tactics as phoning a random extension and tricking whoever answers into revealing their network password by asking seemingly-innocuous questions. "If an attacker is not able to gather enough information from one source, he or she may contact another source within the same organisation and rely on the information from the first source to add to his or her credibility," warns US government security agency US-CERT.<BR><BR> A fraudster used this technique to make calls to the Barclays Bank in the UK, eventually convincing a call centre worker to issue a credit card in the chairman’s name. Armed with the credit card and personal details about the chairman, the conman then went to a Barclays branch and withdrew £10,000 of the banking executive’s money. Ouch! <BR>An example of how easily people can be tricked by social engineering was revealed by the organisers of the InfoSecurity Europe conference. Experts convinced 90 percent of workers stopped at Waterloo Station in London to reveal their passwords in exchange for a free pen. Some more suspicious workers refused at first, but eventually revealed enough information for the experts to accurately guess their password.<BR><BR>Kevin Mitnick, one of the most notorious hackers of all time, has admitted that social engineering was a fundamental part of his approach. "When the average person conjures up the picture of a computer hacker, what usually comes to mind is the uncomplimentary image of a lonely, introverted nerd whose best friend is his computer and who has difficulty carrying on a conversation, except by instant messaging," Mitnick explains in his book The Art of Deception. "The social engineer, who often has hacker skills, also has people skills at the opposite end of the spectrum — well-developed abilities to use and manipulate people that allow him to talk his way into getting information in ways you would never have believed possible."<BR><BR>Beware the Phishers But social engineering doesn't have to be done in person or over the phone. One of the most popular social engineering techniques is phishing, which is when cyber criminals bombard computer users with emails purporting to be from banks or other trusted entities where valuable information is protected by passwords. Recipients are encouraged to respond to the mail by clicking a seemingly-legitimate link and entering their login credentials. "An attacker may send email that appears to come from a reputable credit card company or financial institution and that requests account information, often suggesting that there is a problem," explains advice on the US-CERT web site. "When users respond with the requested information, attackers can use it to gain access to the accounts."<BR><BR>Recent research conducted by AVG revealed that around 55 percent of the 250 users surveyed had received phishing emails. The survey particularly looked at how increased use of social networking sites such as Facebook, Twitter and MySpace were contributing to the growth of phishing and other security threats. Other interesting results included: · 21% accept contact from members they don’t recognise · 52% let friends access social networks on their machine · 64% click on links offered by community members · 26% share files within social networks · 20% have experienced identity theft · 47% have been victims of malware infections The emergence of social networking sites has led to a blending of programming-type hacking techniques with social engineering, a threat acknowledged by AVG back in 2007. "The anti-virus industry has been in a transition period for the past two to three years as malware has morphed from simple viruses to complex malicious web site hacks that combine exploits and social engineering to scam unsuspecting users of their data," said Lloyd Borrett, Marketing Manager, AVG (AU/NZ).<BR><BR>Education is Key When it comes to protecting against social engineering attacks, technologies such as those provided by AVG’s Internet Security software have an important part to play, but experts agree that educating staff is fundamental. "An educated workforce is the main line of defence against online threats in business," is the advice from the UK government-backed Get Safe Online campaign. US-CERT is more specific in its guidance: "Be suspicious of unsolicited phone calls, visits, or email messages from individuals asking about employees or other internal information. If an unknown individual claims to be from a legitimate organisation, try to verify his or her identity directly with the company." <BR>The best strategy for businesses is to instil in their staff the notion that handing over any information to someone whose motives are suspect or unknown is not a good idea. This "paranoid" attitude should be brought home to new hires from day one; new employees are the most susceptible to social engineering techniques, according to Kevin Mitnick. "New employees are a ripe target for attackers. They don’t know many of the people yet, they don’t know the procedures or the dos and don’ts of the company. And, in the name of making a good first impression, they’re eager to show how cooperative and quick to respond they can be," he warns.<BR><BR> Of course, it always makes sense to back up education with protection, so businesses should also ensure they have up-to-date security software in place. AVG’s Anti-Virus and Internet Security products include AVG LinkScanner®, a technology that can quickly and accurately determine whether or not a web page is hosting a phishing attack. Criminals will always be able to find the chinks in any company's computer security armour but, by paying attention to the people as well as the computers, businesses can make it much harder for the cyber criminals to break through. Online references: Stay Safe Online – US National Cyber Security Alliance: http://www.staysafeonline.org/ US-CERT – United States Computer Emergency Readiness Team: http://www.us-cert.gov/ Barclays chairman loses £10,000 in identity scam: http://business.timesonline.co.uk/tol/business/law/article3164914.ece Office workers give away passwords for a cheap pen: http://www.theregister.co.uk/2003/04/18/office_workers_give_away_passwords/ The Art of Deception by Kevin Mitnick: http://en.wikipedia.org/wiki/The_Art_of_Deception Get Safe Online - UK: http://www.getsafeonline.org/ About AVG (AU/NZ) Pty Ltd — www.avg.com.au Based in Melbourne, AVG (AU/NZ) Pty Ltd distributes the AVG range of Anti-Virus and Internet Security products in Australia, New Zealand and the South Pacific. AVG software solutions provide complete real-time protection against the malware, viruses, spam, spyware, adware, worms, Trojans, phishing and exploits used by cyber-criminals, hackers, scammers and identity thieves. AVG protects everything important and personal inside computers — documents, account details and passwords, music, photos and more — all while allowing users to work, bank, shop and play games online in safety. AVG provides outstanding technical solutions and exceptional value for consumers, small to medium business and enterprise clients. AVG delivers always-on, always up-to-date protection across desktop, and notebook PCs, plus file and e-mail servers in the home and at work in SMBs, corporations, government agencies and educational institutions. AVG products actively protect over 110 million users worldwide, including more than 4.6 million users in Australia and New Zealand. AVG (AU/NZ) has more than 2700 resellers across Australia, New Zealand and the South Pacific. For more detailed information please contact: Lloyd Borrett AVG (AU/NZ) 03 9581 0807 Shuna Boyd BoydPR 02 9418 8100 Media resources, including logos, box shots, screen shots etc., are available online at: http://www.avg.com.au/media/ Vega dies, asks Alice to help from the grave 2010-03-11T08:18:02Z vega-dies-asks-alice-to-help-from-the-grave It began with Angela Catterns and, bizarrely, is ending with Alice Cooper: Vega 95.3 FM, Sydney's $100m experiment in baby boomer radio, has finally been put out of its misery. Saturday TV: Paralympic Games 2010-03-11T08:18:02Z saturday-tv-paralympic-games It might be a daily half-hour of highlights but at least there'll be no ignorant jibes about male ice skaters. Get a Life - with a Personal Concierge 2010-03-11T01:30:13Z get-a-life-with-a-personal-concierge “Concierge” is a French word, meaning “keeper of the keys”. When castles across Europe hosted visiting nobility in the Middle Ages, the concierge kept the keys to the rooms and ensured that guests had everything they needed during their stay.<br /><br />Calling herself a Lifestyle PA or Personal Concierge, Debbie takes care of all the mundane tasks others don’t have the time – or the inclination – to do. A concept quite common in the UK and the US, personal concierges are now starting to be come an essential business tool in Australia as well – especially as more and more people start working from home offices and need to outsource to get ahead.<br /><br />“So often clients come to me saying, ‘I work long hours, I earn a decent living and I want to make the most of what little leisure time I have to relax and enjoy myself’, and I help them do that,” Debbie explained.<br /><br />“One of my favourite quotes is by Logan P Smith: ‘If you are losing your leisure time, look out, you may be losing your soul’. This is where I fit into people’s busy lives – I tell them to give me their list and consider it done,” Debbie said.<br /><br />Tasks completed by a personal concierge can be small or large, and include grocery and personal shopping, internet research, buying gifts or supervising tradespeople, but ultimately the goal is to make life easier for the client.<br /><br />“Some tasks may seem quite trivial, but if it causes stress, frustration or grief, no job is too small. It may be simply sorting out office cupboards, or organising a birthday party - I took care of all the details so my client could be a guest at her own party,” Debbie said.<br /><br />“I’ve even had a request to find an Irish wolfhound puppy for one client - not an easy task but it only took me 1 ½ hours, which was a great result for the client,” she added.<br /> <br />Debbie first thought about providing a personal assistant service to busy professionals around 12 years ago, utilising her extensive experience as a secretary and PA, and her practical and organisational skills that had been evident as an executive member of various community committees. Once her sons had finished studying and she had more time for herself, Debbie became a personal concierge and launched her own business.<br /><br />Day 2 Day Lifestyle PA is based in Melbourne, offering a personal service to time-poor people in the city, as well as a virtual service.<br /><br />For more information about Day 2 Day Lifestyle PA Debbie Alford, visit www.day2daypa.com.au Genomics pioneer Dr j Craig Venter to deliver Graeme Clark Oration 2010-03-11T00:55:04Z genomics-pioneer-dr-j-craig-venter-delivers-graeme-clark-oration ​ Media Release 11 March, 2010 Genomics pioneer Dr J Craig Venter to deliver Graeme Clark Oration As a key sponsor of the annual Graeme Clark Oration, NICTA takes great pleasure in welcoming genomics pioneer Dr J Craig Venter to Melbourne to deliver this year’s address, From Reading to Writing the Genetic Code. “Dr Venter is a pioneer in the development of genomics and arguably one of the most important biologists in recent times,” said NICTA Victoria Research Laboratory Director, Professor Rob Evans. “NICTA has several exciting biomedical and life sciences research activities, so his work is of special interest to us. We are delighted to jointly sponsor the Graeme Clark Oration, which is the only public lecture Dr Venter will be delivering on this trip to Australia.” Dr Venter successfully mapped the first complete, six billion letter genome of an individual from his own DNA sequence. He then went on to be the first to sequence and publish the first complete human genome in 2007. Dr Venter’s address will describe his past breakthroughs and how he is attempting to create artificial life forms to create new sources of energy and address global warming. A half-hour press conference will follow the Oration. Where: Melbourne Convention Centre, 1 Convention Centre Place, South Wharf<BR>Date: Wednesday, 17th March, 2010<BR>Time: 6-7 pm. Refreshments from 5.15 pm. Press conference: 7-7.30pm Spaces are limited, so please remember to register online at: http://ict4lifesciences.org.au/ NICTA is a proud sponsor of the Graeme Clark Oration and is also a founding sponsor of the ICT4Life Sciences Forum, a partnership founded in 2008 to support ICT and life sciences research communities in Victoria. The other Forum sponsors are: the University of Melbourne’s School of Engineering and commercialisation company Melbourne Ventures Pty Ltd; the Bionic Ear Institute; Florey Neurosciences Institutes; Phillips Ormonde Fitzpatrick; the Victorian Partnership for Advanced Computing (VPAC) and the Victorian eResearch Strategic Initiative (VeRSI). About NICTA National ICT Australia Ltd (NICTA), Australia’s Information and Communications Technology (ICT) Research Centre of Excellence, is developing technologies which will meet the current and future needs of the community in fields which will lead to large economic, social and environmental benefits for Australia. NICTA has five laboratories around the country. Since NICTA was founded in 2002, it has created four new companies, developed a substantial technology portfolio of patent applications and continues to supply new talent to the ICT industry through the NICTA-enhanced PhD program. NICTA is funded by the Australian Government as represented by the Department of Broadband, Communications and the Digital Economy and the Australian Research Council through the ICT Centre of Excellence program. In addition to federal funding NICTA is also funded and supported by the Australian Capital Territory, New South Wales, Queensland and Victorian Governments, The Australian National University, Griffith University, University of Melbourne, University of New South Wales, University of Queensland, Queensland University of Technology and The University of Sydney. For further information: Dorothy Kennedy Communications Specialist, NICTA Ph: 02 9376 2098 or 0488 229 687